ME&V College Marketing Specialists to Offer Media Relations Tips to Iowa Community College Leaders
CEDAR FALLS (July 13, 2005) - Dee Vandeventer and Mark Mathis, public relations experts and higher education marketing specialists, will present a seminar entitled "Media Relations: The Best of Times and the Worst of Times" to the Iowa Association of Community College Trustees Conference (IACCT). The seminar will feature helpful tips on how to gain confidence while being interviewed by the media during challenging situations.
Vandeventer and Mathis are partners at ME&V, an integrated communications and fundraising company. Most recently, Vandeventer presented at the International Association of Fundraising Professionals in Baltimore, Md. at the American Marketing Association's Symposium for the Marketing of Higher Education in San Diego, Calif. ME&V received a Gold Award from the Council for Advancement and Support of Education (CASE) for the Wartburg College "Be Orange" student recruitment materials. The agency also received two Gold Awards from Admissions Advertising for a series of University of Iowa recruitment television commercials and awards from the National Association of Collegiate Marketing Administrators (NACMA) for a radio commercial, ticket sales campaign and television commercial produced for the University of Northern Iowa football team and athletic department.
ME&V earned the 2002 Ernst & Young Iowa/Nebraska Entrepreneur of the Year® Award for business services and was named to Inc. magazine's annual Inc. 500 ranking of the fastest-growing private companies in America in 2002 and 2003. The Eastern Iowa Chapter of the Association of Fundraising Professionals named ME&V Business Philanthropist of the Year in 2001. It recently earned a Silver Telly® award for the animation of its corporate logo, Quadro.
The IACCT conference, hosted by Hawkeye Community College, will take place July 27 – 29 at PIPAC Centre on the Lake, 1521 Technology Parkway, Cedar Falls. IACCT is an organization committed to developing and strengthening efforts to promote educational interests in Iowa and represents 15 community colleges.
