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CEDAR FALLS (March 21, 2008) - ME&V earned the Judge’s Choice Award at the American Advertising Federation 2007 ADDY® Awards ceremony in Cedar Rapids for its “Don’t Turn Away” campaign for St. Luke’s Health.
ME&V also earned Best of Category for the Waterloo Industries Sales Video. In addition the agency received eight Gold ADDY Awards and six Silver ADDY Awards at the ceremony honoring outstanding advertising in the Cedar Rapids area.
At a similar awards ceremony in Cedar Falls, the Marketing, Advertising and Communications Professionals of Northeast Iowa (MAC) 2007 MAC ADDY Awards ceremony, ME&V received five Gold ADDY Awards and 12 Silver ADDY Awards.
ME&V Gold ADDYs include:
Cedar Rapids
Local Non-Station/Cable Produced:
Guaranty Bank TV Commercial
Mixed/Multiple Media Campaign:
St. Luke's Health Care Foundation "Don't Turn Away" campaign material
Ones That Got Away:
AdTrack "Hot Leads" Mailer
Elements of Advertising:
World Trend/TLD Logo
Elements of Advertising:
ImOn Communications Logo
Regional/National TV, Single Spots, Consumer Services, Healthcare Services:
St. Mary's Hospital Cyberknife TV Commercial
Audio/Visual Sales Presentation:
Waterloo Industries Video (No. 2)
Newspaper:
McGregor's Furniture Newspaper Ads
Cedar Falls Gold Awards
Annual Report, Four-color:
Cedar Falls Utility 'Measuring What's Important To You' 2006 Annual Report
Poster, Campaign:
Allen Hospital 'Polyps' Poster Campaign
Special Event Material, Card:
Wartburg College 'Graduation. Sweet' Card
Special Event Material, Campaign:
IH Mississippi Valley Credit Union 'Blues Fest 2007' Campaign
Interactive Media Web Sites, Consumer, Flash:
Struxture Architects Website
Cedar Rapids Silver Awards
Out-Of-Home, Vehicle Graphic Wrap:
Southwestern Community College SWICK Car
Interactive Media, Consumer Website:
Guaranty Bank Web site
Interactive Media, Consumer Website:
Iowa College Student Aid Web site
Television, Regional/National TV, Single Spots, Consumer Outlets, Retail Stores:
McGregor's TV Ad
Collateral POP or POP Material:
Horizons Display Panel
Cedar Falls ME&V Silver Awards
Sales Promotion, Catalog:
Professional Office Services (POS), POS Catalog
Special Event Material, Campaign:
Friends of the Symphony 'Red Hot Maine Event' Event
Direct Marketing, Single (Either B2B or Consumer), Flat:
Central Kansas Medical Center 'What's Plan B?' Magnet Mailer
Newspaper Campaign, Color :
McGregor's Furniture 'Chris' Choice' Ad Campaign
Interactive Multimedia (CD/DVD), B-to-B:
Waterloo Industries In Store Training
Interactive Multimedia (CD/DVD), Consumer:
Hospice of Southern Illinois Video
Television, Local (one DMA), :30:
Southwestern Community College 'SWiCC Smart' TV
Advertising for the Arts & Sciences, Print, Magazine:
Wartburg College 'Mind Over Motor' Alumni Magazine
Advertising for the Arts & Sciences, Broadcast/Electronic, Interactive:
Waterloo Center for the Arts, Phelps Youth Pavilion Web Page
Public Service, Broadcast/Electronic, Audio / Visual:
Black Hawk County Family YMCA 'Strong Kids' Video
Public Service, Campaign, Mixed / Multiple Media Campaign:
St. Luke's Foundation Child Protection Center 'You have the power to protect a child' Campaign
Elements of Advertising, Animation or Special Effects , Video, Film:
Iowa State Bar Association Building Animation
Newspaper, Color Campaign:
Dubuque Greyhound Park & Casino Newspaper Ad
Best of Category
Sales Promotion:
Waterloo Industries Sales Video
Judge's Choice
St. Luke's Health Care Foundation "Don't Turn Away"
ME&V, a specialized, full-service advertising and fundraising consultancy, serves clients through its Advertising + Consulting, Fundraising Advisers, Healthcare Marketing and Nonprofit Marketing specialty divisions.
With offices in Cedar Falls and Cedar Rapids, Iowa, ME&V offers a wide spectrum of creative marketing services through its expertise in animation, audio/video production, cinematography, copywriting, fundraising, graphic design, interactive services, media placement, public relations and research.
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