CEDAR FALLS (June 10, 2005) - ME&V, an integrated advertising agency and fundraising consultancy, announces its new Healthcare Marketing division and promotes Sarah Albertson as its director.
"Healthcare providers are seeing increased competition in the marketplace and are looking for ideas to help them compete," says Dee Vandeventer, ME&V president. "Our new division is made up of healthcare marketing specialists who are experts at helping healthcare organizations reach their target audiences."
Vandeventer says Albertson plays a key role in the success of the agency's healthcare clients. She says Allen Hospital, Cedar Valley Medical Specialists, the Breast Care Center at United Medical Park, Central Kansas Medical Center and others consistently reach their marketing goals under her guidance. Albertson also makes significant contributions volunteering for fundraising and promotional activities of the American Cancer Society and the American Heart Association.
"Sarah's background in healthcare marketing provided for a very smooth, natural transition into her new position as Healthcare Marketing director," says Bryan Earnest, ME&V partner and director of new business development. "She has years of experience working with healthcare clients and is a very savvy healthcare marketer."
"The goal of the new Healthcare Marketing division is to leverage the combined success of our many healthcare clients," Albertson says. "The department brings a new focus and energy to our efforts."
In addition to its Healthcare Marketing division, ME&V also serves clients through its Advertising and Consulting, Fundraising Advisers and Nonprofit Marketing divisions. A full-service agency with offices in Cedar Falls, Cedar Rapids and Des Moines, ME&V employs more than 45 people who offer a wide spectrum of creative marketing services through their expertise in animation, audio/video production, cinematography, copywriting, fundraising, graphic design, interactive services, media placement, public relations and research.
ME&V is the recipient of many national and regional honors. Inc. Magazine has twice listed the agency in its annual Inc. 500 ranking of the fastest-growing private companies in the country. In 2002, the agency received the Iowa/Nebraska Entrepreneur of the Year® Award for business services. It recently earned the Silver Telly® award for the animation of its corporate logo, Quadro.
